The Australian automotive landscape is about to get more competitive with Geely’s announcement of their new Starray EM-i plug-in hybrid SUV. This mid-size family vehicle is set to shake up the market when it arrives in late 2025, directly challenging the popular BYD Sealion 6.
What Makes the Starray EM-i Special
Geely isn’t just throwing another SUV into the mix. The Starray EM-i represents their first global model featuring the new EM-i Super Hybrid technology. This isn’t your typical hybrid system – it’s designed to feel and drive like an electric vehicle most of the time, with the petrol engine acting as a backup.
The powertrain combines a 1.5-litre naturally aspirated petrol engine with an electric motor and 18.4kWh battery pack. Together, they deliver 193kW of power to the front wheels, which should provide plenty of punch for daily driving and highway merging.
Three Ways to Drive
One standout feature is the three distinct driving modes:
- Pure Mode: Electric-only driving for quiet, emission-free journeys
- Hybrid Mode: Intelligent blend of electric and petrol power for optimal efficiency
- Power Mode: Maximum performance when you need extra acceleration
Smart Battery Technology
The 18.4kWh lithium iron phosphate battery isn’t just about storing energy. Geely has incorporated silicon carbide technology to manage temperatures better and ensure consistent power delivery. This means the battery should perform reliably whether you’re stuck in summer traffic or driving through winter conditions.
How It Stacks Up Against BYD Sealion 6
| Feature | Geely Starray EM-i | BYD Sealion 6 |
|---|---|---|
| Power Output | 193kW combined | 160kW or 238kW |
| Battery Capacity | 18.4kWh | 18.3kWh |
| Drive Type | Front-wheel drive | FWD or AWD |
| Fuel Tank | 50 litres | 50 litres |
| Starting Price | TBA (late 2025) | $42,990 |
| V2L Capability | 3.3kW | 3.3kW |
The comparison reveals interesting similarities, particularly in battery size and V2L capability. However, BYD offers an all-wheel-drive option with higher power output, while Geely focuses on front-wheel drive efficiency.
Built for Australian Conditions
Geely hasn’t taken shortcuts with safety and durability. The GEA platform underpinning the Starray EM-i has been tested extensively. The battery can handle seawater immersion, extreme temperatures, repeated impacts, and even direct flame exposure for over two minutes. These tests suggest the vehicle should cope well with Australia’s diverse climate conditions.
Practical Features for Families
The 3.3kW vehicle-to-load capability means you can power camping equipment, tools, or even provide emergency power to your home during outages. This feature is becoming increasingly important for Australian families who value versatility in their vehicles.
Market Positioning and Timing
Lei Li, Geely Auto Australia’s CEO, emphasizes the company’s focus on value and features during challenging economic times. While exact pricing remains unconfirmed, the timing suggests Geely is serious about capturing market share from established players.
The late 2025 launch gives Geely time to establish their dealer network and service infrastructure properly. This delayed approach might actually benefit early adopters, as the company can learn from other manufacturers’ experiences in the Australian market.
What This Means for Buyers
Competition benefits consumers. With the Starray EM-i joining the Sealion 6, buyers will have more choices in the affordable PHEV SUV segment. This rivalry should drive improvements in features, pricing, and after-sales service across both brands.
The Bigger Picture
The Starray EM-i represents more than just another model launch. It signals Geely’s long-term commitment to the Australian market beyond their current electric EX5. Having both electric and plug-in hybrid options gives the brand broader appeal to different customer needs.
For families not ready for full electric vehicles, the Starray EM-i offers a stepping stone. The ability to drive electrically for daily commutes while having petrol backup for longer trips addresses range anxiety concerns many Australians still have.
The success of this model could determine how quickly other Chinese manufacturers follow with their own PHEV offerings, potentially accelerating Australia’s transition to electrified transport.
Frequently Asked Questions
Q: When will pricing be announced for the Geely Starray EM-i?
A: Geely will confirm pricing and full specifications closer to the launch in Q4 2025.
Q: Can the Starray EM-i tow a trailer or caravan?
A: Towing specifications haven’t been announced yet, but details should be available closer to launch.
Q: Will there be different trim levels available?
A: Geely hasn’t confirmed trim levels or options packages for the Australian market yet.
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